Fake eye lashes

www.fakeeyelashes.co.uk
Tel: 0700 345 0042


Mobile Beauty UK is the owner of the Fake Eyelashes website and they have eyelash technicians situated all over the UK. They can travel to your door in order to provide you with their specialist services wherever you are situated in the UK. These technicians are experienced and trained in a wide variety of treatments including extensions, tinting and even eyelash perming. Mobile Beauty UK wanted to generate more business for the Fake Eyelashes website but they found it difficult to get the site recognised on the main search engines.

 Mobile Beauty UK fully understood the importance of getting their site in prime positions on search engines like Google and Msn in order to increase business. This is why they chose to engaged the professional services of Weblinx Ltd to address this problem.

 Through talks with the team at Mobile Beauty UK we were quickly able to find the strongest keywords for the eyelash beauty treatment industry. We then set to work on the actual Fake Eyelashes website. We made a selection of necessary changes to the coding and linking structure of the site to make it easier for the search engine spiders to read the site. These clever and ethical SEO techniques involved altering the meta tags on all the site pages so they included the keywords in the title, meta and description coding, taking great care to avoid any kind of repetition whilst doing so. We also ensured the site linking structure was correct by making sure every page was linked in some way to every other page within the site. This gives the search engine spiders’ easy access to the entire site and this significantly helped the optimisation process. One of the clever SEO techniques we used to create a solid linking structure for the Fake Eyelashes site was through anchor text linking. An example of this involves placing keywords within a block of relevant text on one of the pages. If you hover over these keywords with the mouse you can clearly see that you can click on them and this will take you to another page of the site that relates to that keyword.

 Another clever SEO technique that we used to help the search engine spiders was to equip any images that were on the site with alt tags. This means that whenever you place your mouse over an image an alt tag will appear beneath it with written information which the spiders can understand. None of the search engine spiders can recognise images alone so this technique is well worth incorporating into any site in order to help the optimisation process. We were also very careful not to change the look or feel of the site in any way whilst we integrated these clever internet marketing techniques into the Fake Eyelashes site.

 Once we uploaded the site all we could do was wait for this now optimised site to be cached by the search engines. This didn’t take long at all and soon the site began rapidly moving up the positions on all the search engines. It was then simply a case of monitoring the movement of the key phrases using our monthly keyword ranking report system. This gave us all the information we needed throughout the contract to keep us on the ball and take swift action on any phrases that look as though they could drop. We also ensured that Mobile Beauty UK received a copy of the reports at the same time as ourselves so they could also monitor progress and contact us with any queries they might have.